Today's Campus

Today's Campus magazine covers the people, institutions and companies that are making business news in higher education. TC promotes sustainability, carefully tracks campus finance and makes sense of information technology, student services, risk management and enrollment. Readers are executives and managers on 4,300 U.S. and Canadian campuses, as well as those in commercial and government organizations.

Robinson was named an editor of The Greentree Gazette (which was renamed Today's Campus in 2009) in 2006 and contributes feature articles on various C-level subjects to the magazine and TodaysCampus.com.

(See also the "News" page.)

Sample Articles

Sustainability and Social Entrepreneurship, the new greens - cover story on the growth of the movements on colleges campuses. They are having significant impact on operations, curricula and even overall branding of the institutions themselves.

Are you courting Millennials?  Be careful what you wish for. - insight into the new generation of narcissistic

students and their "helicopter parents," and how colleges must change their ways to attract them, teach them and prepare them for careers.

American Diploma-cy Abroad - cover story on U.S. universities exporting their highly regarded brands to students in Qatar, Dubai, China, Switzerland and dozens of other countries.

Working through the perils of alumni indifference - feature story on the enormous spread between alumni associations that have mastered the science and those who have lost the relationship with their alumni community.

Salesmanship in college recruiting - feature story illustrating sophisticated marketing techniques being used by admissions and retention officers on college campuses.

Beam me to graduation, Scotty - cover story on smart classrooms, learning management systems and other learning technologies

Road-Tested -- cover story about internships and co-op as essential ingredients of higher education.

From the President

Michael Ortiz, Cal Poly Pomona

Patrick Harker, University of Delaware

Anthony Marx, Amherst College

John Baker, Desire2Learn

Archives

Robinson has traveled the country conducting focus groups and other research and reporting the findings in a series of articles entitled "Exploring Admissions."

Undergraduate admissions officers are from Mars.  College-bound high schoolers are from Venus.

MDs, MBAs, JDs, MFAs and PhDs can all use a CFP.

College Admissions: Retail Marketplace or Special Case?

True Grit. Community colleges are providing a real, quality service despite financial constraints and the demands of enormous, diverse student populations.  And the students there show remarkable grit.

He has written numerous columns on "Best Practices" and "Capital Concerns."

Community College Leadership Preparation.  Half of today’s community college presidents are nearing
retirement. What best practices will community
college leader training programs employ to assure the success of their successors?

Andragogy, Part I.  Creating a culture of learning for adults.

Andragogy, Part II. Teaching children (pedagogy)
can be quite different from teaching adults (andragogy).

Are instructors of adult learners hearing voices? They should be. Listen.

Who is teaching college teachers
to teach adults?

Publish or Perish is a formula for teaching failure.  Adult learners are now filling classrooms. Are traditionally 'pedagogic' colleges in fact adding 'andragogic' expertise to their offerings? How long will the marketplace wait quietly for colleges to change?

The role of accreditation in the Spellings’ Commission plan.

Ivory towers get WIRED for innovation  -- and access to $195 million.

Aggressive colleges pitch hard for billions of new money.